Tourism Chilliwack is asking for feedback on its five-year strategic plan. (Tourism Chilliwack)

Tourism Chilliwack taking feedback on its five-year strategic plan

Goal is to develop and implement 'responsible and innovative' destination awareness

It’s an opportunity to help shape the direction of Tourism Chilliwack.

The 2022–27 Tourism Chilliwack Strategic Plan is ready for public input.

The five-year plan will guide Tourism Chilliwack, ensuring accountability and deliverables to stakeholders, in its quest for tourism excellence in Chilliwack.

“We invite you to review the document and provide any suggestions or feedback by Friday, March 5,” said Allison Colthorp, executive director of Tourism Chilliwack.

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One of the over-arching goals of the five-year plan will be for Tourism Chilliwack to “continue to develop and implement responsible and innovative destination awareness.” That will include programs through ‘Protect this Gift’ focusing on experiences in collaboration with local guides in alignment with the Indigenous Reconciliation Plan.

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