(Photo submitted)

(Photo submitted)

Jeans Day raising critical support for BC Children’s Hospital Foundation

More than 200,000 British Columbians will wear their Jeans Day pin and #JeanUp on May 2 to help kids get back to being kids

  • May. 2, 2019 12:00 a.m.

Jeans Day is taking place today, May 2, and it is one of BC Children’s Hospital Foundation’s (BCCHF) most popular province-wide fundraisers. On this day, more than 200,000 British Columbians, including individuals, families, businesses, and students, will wear their purchased Jeans Day lapel pins and don their head-to-toe denim attire in support of BC’s kids.

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“Jeans Day is one of our biggest fundraising campaigns, and gets British Columbians involved in helping kids get back to being kids,” said Maria Faccio, vice-president of philanthropy at BC Children’s Hospital Foundation. “It’s fun and easy to participate—just buy a Jeans Day pin at a participating retailer, and ‘Jean Up’ with your favourite head-to-toe denim outfit on May 2 to help provide BC’s kids with the best healthcare imaginable.”

Jeans Day will support BC Children’s Hospital in its quest to transform healthcare for the one million-plus kids who count on the hospital. Funds raised through Jeans Day will help advance innovative research, purchase advanced equipment, and create spaces and practices that prioritize the unique needs of kids and their families in every aspect of their care.

Buy a $5 Jeans Day button or $20 Jeans Day pin at Save-On-Foods. Learn more and donate online at jeansday.ca.


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