Editorial: All hands on deck

It’s been mentioned on many occasions, in all kinds of competitions... “Whoever wins will be worthy.” Well, no community fromVancouver Island to Newfoundland could be a more worthy Hockeyville than Castlegar. Granted, it’s a tall order to convince the folks in a place like, let’s see... Campbellton NB, for example (not even sure they’re entering), or The Pas, MB that our “hockeyness” is the ultimate. But, then again, they’re not the ones we have to convince. In-depth details are upcoming.

Expect a groundswell of hockey-hysteria to surge into the local consciousness now that the Kraft Hockeyville announcement has been made. And by all means, join right in!

Hockey players, coaches and fans like to talk about team-building... bonding with comrades toward a common goal. This is a major opportunity for us to do the same and, get this, we’ve all made the squad. The only challenge now is making sure we keep our roster spots by being as enthusiastic and supportive as humanly possible. This means using every available means to promote Castlegar as Kraft Hockeyville 2014. We’re talking all media, from social... to morse code... tocarrier pigeons!

Don’t expect to be able to shirk a share of the workload... not without facing the resulting stigma, at least.

There will be no ‘healthy scratches’ here... and the phantom “upper body injury” will not be an easy sell, either.

From the puck drop to the announcement of this year’s Hockeyville... everyone’s asked to keep your head up, don’t be afraid to stick your nose in... and for Pete’s sake, keep up the offensive pressure!

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