Summer, sand and skin. These three words may best describe the annual Mr. Muscle, Miss Bikini contest. The popular event — which mixes beverages with bronzed beauties — returns to Skaha Lake Beach on Sunday. It features a pageant-like competition during which men and women show off their, ahem, assets to a panel of judges and an audience of up to 2,000 people for cash prices and a general sense of adventure.

And oh yes, it is also a fundraiser organized by the local Junior Chamber International chapter for a number of local charities and organization, including a kids camp, youth events organized through the municipality, a local rugby team and local search and rescue among others.

JCI treasurer and co-chair Ryan Sirianni said he expects the event will draw about 2,000 spectators from near and far. While tickets to enter the event staged near the Skaha Lake Marina cost $10, tickets discounted to $5 are available through sponsors, said Sirianni. He refused to speculate on how much the event will raise, but adds that the event brings in enough to cover a $4,000 commitment towards the Junior Chamber kids camp.

Those who wish to enter the competition itself just need to pay the entrance fee, he said, adding that organizers will accommodate 15 entries each for the Mr. Muscle and Miss Bikini portions of the contest. Competitors may also enter the frozen and wet T-shirt contests.

Cash prizes for the Mr. Muscle and Miss Bikini contest include $500 for first, $300 for second and $200 for third.

The event is licensed, so spectators must be at least 19, said Sirianni, adding security will check ID. He also said that spectators should bring cash as the event will not accept plastic or cheques. Spectators will also lack access to a debit machine on location.

This year’s event — which also features two bands — happens against the background of an economic downturn, a fact which Sirianni readily acknowledges as he credits sponsors for supporting the event and its fundraising ambitions.

Still, Sirianni sounds optimistic and encourages people regardless of their age to come out.

“It’s open to both young and old,” he said.