Business

Lululemon flagship store, Tesla showroom coming to Robson Street

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The 'hands at heart' pose.
— image credit: Wikimedia Commons

Vancouver-based yoga mega-retailer Lululemon is opening up a flagship store downtown, at the corner connecting Robson and Burrard Streets. It's the same space that just welcomed Victoria Secret, when the underwear bureau opened its Vancouver store last August.

What exactly is a flagship store compared to a normal Lulu? Not totally sure. But founder Chip Wilson has said the company is looking to focus on its own stores, not mall-set locations.

(Wilson, of course, just completed an up-and-down 12 months as the public head of Lululemon, with several comments about the pants' material and women's body sizes – which many found offensive – and his stepping down as company chairman in December. Wilson was also named one of the richest people in Canada by Canadian Business magazine.)

The company also introduced new CEO, Lauren Potdevin, in December:

But the Robson invasion isn't limited to stretchy pants or animal-themed poses.

Car maker Tesla is also opening up a showroom on Vancouver's miracle mile, its second in Canada, according to Business in Vancouver. (BIV's story was first reported on December 23.) Tesla's cars range from $77,800 for its lowest-end Model S to $104,470 for its P85.

"By being in high-traffic areas, we're able to pique the interest of people," said Patrick Jones, Tesla spokesman Patrick Jones, to BIV. "That launches us into a whole sales strategy which is more about educating consumers about electric vehicles rather than pushing a product on them."

Last year, in October, the electric auto maker opened up its 'Supercharged Corridor' from San Diego to Washington state, allowing owners to drive from Tijuana, Mexico to Vancouver, Canada without touching a gas tank. (Although they would have to pay $77,000-plus for a car.)

The corridor is linked by a series of chargers that are placed in "strategic" spots, close to amenities or restaurants and shopping areas, etc. A full fill on the corridor, for a Tesla S, reportedly takes 40 minutes.

PHOTOS: Tesla's Instagram (teslamotors)

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