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Canada building solid reputation
For the third year in a row, Canada has been ranked No. 1 as the country with the best overall reputation in the world.
The ranking, derived from the Reputation Institute’s annual Country RepTrak report, saw Canada keep top spot ahead of Sweden and Switzerland.
The institute, a global private consulting firm based in New York and Copenhagen, evaluates the reputations of 50 countries based on online interviews with 27,000 people from G8 countries. The report measures the trust, esteem, admiration and good feelings the public holds towards these countries, as well as perceptions of peoples’ quality of life, safety and attention to the environment.